This is to discuss then when CJA(Adobe Customer Journey) has to be considered for business. In simple works Adobe CJA is a powerful analytics platform that can help businesses to better understand the customer journey and use the data point ...
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Unlock the Power of DMP & CDP for Your Network
OurPcGeekDMP and CDP confuse the audience often so this post will unlock it’s potential and clear the doubts which will help to make better decisions What is DMP? It stands for Data Management Platform. Examples: What is CDP? It stands ...
Event Forwarding and Google Ads Event Conversions Extension
OurPcGeekAs Meta Conversions API extension was available for Event Forwarding. Event forwarding in Adobe Experience Platform allows you to send collected event data to a destination for server-side processing. Event forwarding decreases web page and app weight by using Adobe ...
Comparison between Adobe Privacy Service and Data Repair API
OurPcGeekOften consultant get confuse between Adobe Privacy Service (UI) and Data Repair API respectively. This post will cover what these tools are and the use case, please review the official documentation on these two tools for details. Adobe Privacy Service ...
Creation and Deletion of Segment in Adobe Analytics
OurPcGeekAdobe Analytics provide the option to build, manage, share, and apply powerful, focused audience segments to reports using Analytics capabilities, the Adobe Experience Cloud, Adobe Target, and other integrated Adobe products. Segment created are unified in nature which is an ...
How long does Adobe certification last?
OurPcGeekAdobe been product company and it’s 4 core values are: Because Adobe need to ensure that Adobe certified individuals are current on new application features and capabilities, Adobe Certifications are valid for two years.
How to automate Adobe Analytics?
OurPcGeekIn the first ever Magic Quadrant for Marketing Analytics, Gartner named Adobe a leader, positioned highest in ability to execute. In essence, Adobe makes it easy for business owners to connect and deliver data insight directly into marketing tools. It’s ...
Where Can Adobe Analytics Head in the Next Five Years
OurPcGeekAs per Gartner chart Adobe is in Leaders Quadrant. Adobe Analytics of today is Omniture SiteCatalyst, formerly SuperStats, was Omniture’s flagship service that provided internet traffic data and analysis. SuperStats was originally launched in 1997 and became the flagship product ...
How long does it take to learn Adobe Analytics
OurPcGeekAdobe Analytics is Web Analytics report formerly known as Site Catalyst, which was acquired by Omniture in 2009. Analytics that give you actionable insights. Not just canned reports. Adobe Analytics lets you mix, match, and analyze data from any digital ...
Adobe Analytics : No Server Call and oneTrust
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OneTrust is one of the cookie consent management solution. Cookie consent gives users control over their data and how it is collected. But often when there is a miss, integrating OneTrust with Adobe Analytics or any other web analytics tool, ...