All Posts in Adobe Analytics

In: Adobe Analytics|Last Updated:
Steps to follow for Launch setup: Create web property in Launch Set up Host Setup environment Install extension Deploy the script in web/mobile app Capture data in context data and use processing rule to map that data into analytics variable in case of mobile Capture the data in data element and put the value of… (0 comment)
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In: Adobe Analytics|Last Updated:
[Updated: 19-Sep-2020] Timeline is changed now. Here is a breakdown of the DTM deadlines that could make your implementation obsolete: July 9, 2019 (already passed) – Option to create new DTM properties no longer available October 14, 2020 – All DTM properties become read-only April 13, 2021 – DTM servers go to sleep… (0 comment)
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In: Adobe Analytics|Last Updated:
ITP 2.1 Capped client-side cookies that are placed on the browser using the document.cookie API to a seven-day expiry. Released February 21, 2019. ITP 2.2 Drastically reduced the seven-day expiry cap to one day. Released April 24, 2019. To mitigate the impact of ITP 2.1, ITP 2.2, and future ITP releases, complete the following tasks: Deploy the… (0 comment)
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In: Adobe Analytics|Last Updated:
How To Classify Page Load Time In Adobe Analytics
I captured page load time in prop as mentioned in this article: https://theblog.adobe.com/measuring-site-speed-in-adobe-analytics/ s.prop1=s_getLoadTime(); This will assign the page load time, in tenths of a second, to prop1. For example, if my page took 3.75 seconds to load, I would get a raw value of 38 in the Page Load Time (prop1) report. So I… (0 comment)
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In: Adobe Analytics|Last Updated:
Well explained on Guide to Using UTM Parameters in Adobe Analytics I used following code to capture Tracking code: s.usePlugins=true; s.doPlugins=function(s) { if(s.Util.getQueryParam(‘utm_medium’)){ s.campaign=s.Util.getQueryParam(‘utm_medium’)+”:”+s.Util.getQueryParam(‘utm_source’)+”:”+s.Util.getQueryParam(‘utm_campaign’)+”:”+s.Util.getQueryParam(‘utm_content’)+”:”+s.Util.getQueryParam(‘utm_term’); } s.campaign=s.getValOnce(s.campaign,’s_campaign’,0); } Then I set up the calssification in Analytics Below is the screen shot: Then under classification rule builder I did following setup using regx ^(.+)\:(.+)\:(.+)\:(.+)\:(.+)$ Sample value: search:google:christmas:article:gifts… (0 comment)
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In: Adobe Analytics|Last Updated:
1.Pull following column through data feed: exclude_hit         va_closer_detail               va_closer_id       va_detail             va_finder_detail               va_finder_id       va_instance_event           va_master_id     va_new_engagement 2.Apply filter on column exclude_hit=0 3.Apply filter on column va_new_engagement=1 4.Apply filter on column va_closer_id=channel ID Notice: The count should match to reports Data Feed column reference… (0 comment)
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In: Adobe Analytics|Last Updated:
Difference b/w prop and evar What is the pathing report Explain segment comparison Explain the container in segments What is the use of calculated metric Analysis Workspace Visitor and visit concept Mid , experience cloud ID services Merchandizing evar Image request parsing Getqueryparam Data collection query parameters What is DTM? In how many ways you… (0 comment)
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In: Adobe Analytics|Last Updated:
Is Ad Cloud able to pass display media exposure back to AA, and then have this forwarded via Server side ? Advertising Cloud is able to pass data in Analytics via Adobe server to server integration for Adobe to understand if the ad impacted the consumer to visit the website. For example, Adobe can capture… (0 comment)
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