Photoshop Camera “Free”

Meet the camera of your dreams.Adobe Photoshop Camera is now available for free on iOS and Android! With the AI-powered Photoshop Camera, you have access to dozens of lenses, so you can add the best effects to your photos — before you even take the shot!Adobe keep on releasing special edition lenses.

Why should I use HTTPS and how it impact Web Tracking?

HTTPS is an encrypted communication protocol — essentially, a more secure way of browsing the web, since you get a private channel directly between your browser and the web server. That’s why most major sites use it.

If a site’s using HTTPS, you’ll see a little padlock icon in the address field, just as in the screenshot below:

Screenshot of the "secure site" padlock icon

Here are the most common reasons you might want to use HTTPS on your own site:

Faster. One might think that HTTPS would make your site slower, since it takes some time to encrypt and decrypt all data. But a lot of efficiency improvements to HTTP are only available when you use HTTPS. As a result, HTTPS will actually make your site faster for almost all visitors.

Trust. Users find it easier to trust a secure site. While they don’t necessarily know their traffic is encrypted, they do know the little padlock icon means a site cares about their privacy. Tech people will know that any servers between your computer and the web server won’t be able to see the information flowing forth and back, and won’t be able to change it.

Payment security. If you sell anything on your site, users want to know their payment information is secure. HTTPS, and the little padlock, assure that their information travels safely to the web server.

Search Engine Optimization. Many search engines will add a penalty to web sites that don’t use HTTPS, thus making it harder to reach the best spots in search results.

Your good name. Have you noticed that some websites have the text “not secure” next to their address?

That happens when your web browser wants you to know a site is NOT using HTTPS. Browsers want you to think (rightly!) that site owners who can’t be bothered using HTTPS (it’s free in many cases) aren’t worth your time and certainly not your money.

In turn, you don’t want browsers suggesting you might be that kind of shady site owner yourself.

How it impact referrer for Web Analytics tools:

Never Tag for an eVar or Mbox Again,Meet Alloy.js

Over the years, as Adobe has built or acquired new technology and collected lots of JavaScript libraries — AppMeasurement.js, mbox.js, at.js, DIL.js, Visitor.js, just to name a few. Each has its own strengths, features, history, functions, schema, quirks and interdependencies. Although Adobe Experience Platform Launch makes it as easy as possible to manage all these libraries, customers have been asking us for years why we can’t just have one JavaScript tag and library. 

Now meet the new Alloy.js. Adobe worked hard all year to take all the best features of our current libraries and build a new one that supports Adobe Experience Platform, Adobe Analytics, Adobe Audience Manager and Adobe Target. One library and beacon, sent to a single destination, then mapped and sent to all your Adobe solutions server side. And that’s just the beginning.

Alloy is the code name for the Adobe Experience Platform Web SDK. It allows for streaming data into the platform, syncing identities, personalizing content, and more.

For documentation on how to use Alloy, please see the user documentation.

For documentation on how to contribute to Alloy, please see the developer documentation

Adobe Analytics dashboards-Mobile App

I believe that you are aware that the Adobe Analytics dashboards is launched if not then the wait is over. Mobile App is launched now and it is available in Andriod and iOS. it provides anytime, anywhere insights from Adobe Analytics.

The app allows users mobile access to intuitive scorecards.

Adobe Analytics dashboards In-App Experience
Adobe Analytics dashboards Scorecard Builder

For more details check the overview and download the App,

Adobe Analytics Connector with PowerBI

 

With the introduction of new Adobe Analytics connector with PowerBI (Partnership with Microsoft), it becomes very easy to load Adobe Analytics data into PowerBI and perform the analysis.

After launching the connector, it has to be authenticated by Adobe ID.

Complete steps are well explained in the video below:

On web Connect to Adobe Analytics with Power BI

Hope this article was helpful if you have a question then feel free to comment below and share to your friends.

How to See Who Unfollowed You on Instagram

We all know how important social networking platform is nowadays. In terms of broadcasting message, marketing even for dating, people use it.

Instagram the social networking app founded by Kevin York Systrom acquired by Facebook in 2012 at $1 billion is one of the famous app on google playstore.

It is very popular especially among photographers and the small business owner who wants to get benefit by targeting the visitors cross-channel.

Instagram also allows users to upload 15-second video clips. Best of all, Instagram is a proven social media platform that helps businesses engage current customers and attract new ones. Here’s why most businesses should incorporate Instagram into their marketing campaigns in 2015.

When we get a notification on Instagram about new followers we follow them back. However, after some time those people unfollow us we do not get any notification as Instagram does not provide you this information.

Let me introduce a tool here which will solve this problem.Follow Cop is an App that can help you with this to find the recent unfollowers or non-followers. Apart from that, it provides you a great insight of your Instagram account. There are many useful features in this app. To know how to use them please check the video below which is created by vblogger Vinay. I hope you will find this video helpful.

Please let me know if need more information by commenting in the comment section below.

In case you don’t have Follow Cop app then at least through instagram app you can find the profiles which is not following you back.Following are the steps:

  1. Open Users tab and get access to all Instagram accounts you follow.
  2. Click Not follows me and see a list of all users that don’t follow you back.
  3. Click Select All and then push Unfollow the users button to mass-unfollow all Instagram accounts that don’t follow you.

Virtual Reality Experience By Adobe Soon

No one wants to miss the experience of Virtual Reality. During Adobe’s recent summit event held in London, the company revealed a new virtual reality (VR) application that it has in the works by the name of Project New View.

Adobe’s Project New View will help the marketing Professionals in the future to make decisions by analyzing through VR mode. Check its glimpse below and comment you opinion.

Check The Top 10 VR Trends We’ll See In 2018

What Is Data Wrangling?

Data wrangling is the process of cleaning, structuring and enriching raw data into a desired format for better decision making in less time. In other words, it is the process of cleaning and unifying messy and complex data sets for easy access and analysis.

  1. With the amount of data and data sources rapidly growing and expanding, it is getting more and more essential for the large amounts of available data to be organized for analysis.
  2. This process typically includes manually converting/mapping data from one raw form into another format to allow for more convenient consumption and organization of the data.

The goals of data wrangling:

  1. Reveal a “deeper intelligence” within your data, by gathering data from multiple sources
  2. Provide accurate, actionable data in the hands of business analysts in a timely matter
  3. Reduce the time spent collecting and organizing unruly data before it can be utilized
  4. Enable data scientists and analysts to focus on the analysis of data, rather than the wrangling
  5. Drive better decision-making skills by senior leaders in an organization

The key steps to data wrangling:

  1. Data Acquisition: Identify and obtain access to the data within your sources
  2. Joining Data: Combine the edited data for further use and analysis
  3. Data Cleansing: Redesign the data into a usable/functional format and correct/remove any bad data