This is to discuss then when CJA(Adobe Customer Journey) has to be considered for business. In simple works Adobe CJA is a powerful analytics platform that can help businesses to better understand the customer journey and use the data point ...
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Event Forwarding and Google Ads Event Conversions Extension
OurPcGeekAs Meta Conversions API extension was available for Event Forwarding. Event forwarding in Adobe Experience Platform allows you to send collected event data to a destination for server-side processing. Event forwarding decreases web page and app weight by using Adobe ...
Comparison Between Adobe Analytics and Customer Journey Analytics
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Adobe Analytics has long been the undisputed leader in the world of Web Analytics and is still a marquee product for analyzing web and mobile app data. Just like any enterprise level product, it does come with its share of ...
Customer Journey Analytics (CJA) Hands-On Workshop
OurPcGeekCustomer Journey Analytics is the next version of Adobe Analytics. In this learning lab, we’ll give you an opportunity to experience CJA first-hand by replicating an actual end-to-end workflow—from configuring an XDM schema and loading a CSV file into AEP, ...
Compare Cross-Device Analytics(CDA) and Customer Journey Analytics(CJA)
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It is a very basic question that what are the similarities or differences between Cross-Device Analytics(CDA) and Customer Journey Analytics(CJA). Cross-Device Analytics Customer Journey Analytics Channel Supported Web & Mobile Any Channel Device Graph Supported Co-op or Private Device Graph ...